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Market Watch 7/24/09

Claiming your local business listing is paramount. Link Here.  This article states:

“Simply claiming your business in the Google Local Business Center can instantly skyrocket your business rankings in the Google Onebox local results.  (Example of Onebox local results below)  In a noncompetitive market, your profile will shoot into the top 5 upon confirming your business. “

Other advice on how to locally SEO a website:

“Localize” your website. This is your local business profile, having your address and local phone number is crucial to allow the search engines to localize results even more.  What good is a business profile if your core demographic is unable to find it?

  • List a local number instead of a toll-free (800) number.
  • Include the address and phone number on every page.
  • Mention your location in the title of every page.

Twitter tips for B2B marketersLink Here.

Smartphones are going mainstream.  Link Here.  As smartphones grow, our customers should be thinking about their mobile strategy and how they will reach those consumers looking for local businesses via phone.

1 Comment to “Market Watch 7/24/09”

  • With my Sprint Palm Pre smartphone, I have access to bookmarking and utilizing applications. My friends who use other type phones, use the applications relative to their search. Broad searches that require quick facts pertaining to questions; they typically use a search engine like Google, Yahoo/Bing and Ask. Now for local business searches, many just use the Yellowpages.com application which is the most widely downloaded application for AT&T and the iPhones that they exclusively sell. Another exceptional benefit is, Yellowpages.com is mirrored by other sites like 411.com, AOL Yellow Pages and Mapquest. This increases the traffic to the “mother” database and is a more granular search comparatively to a Yahoo, Bing or Google. What that means is, for local leads, there is no more direct way to gain access than a Yellowpages.com advertisement.

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